Email marketing tools are abundant on the internet and most of them do a pretty good job in setting up email campaigns. However, many tools have started offering additional features in a bid to act as an all-in-one marketing platform. Email marketing is often complemented with landing pages that are created for specific campaigns. For a marketer, having an ability to setup email campaigns, as well as creating landing pages, makes the whole process seamless.
Some of the most popular email marketing software in the industry offer landing page creation as a feature and they are listed below:
MailChimp is popular for its easy-to-use interface and an intuitive email marketing experience. But it also offers a free landing page builder which is equally user-friendly. The best part about Mailchimp is that it offers unlimited landing pages for free and it can automatically connect to the emailing list that exists. The landing pages are customizable and offer a great user experience.
HubSpot is a phenomenal inbound marketing tool that has dominated the industry since a long time. Along with the other great features, it offers a tool for creating landing pages that can have custom designs and persuasive calls to action. Another great feature is that it offers SEO tips as the user creates copy. Marketers love this tactic as it helps them generate organic traffic.
Pardot is a B2B marketing automation software by Salesforce. It is a powerful tool that not only allows for email marketing and landing pages but also for a bunch of other important things. Creating landing page templates is simple with Pardot and they connect easily with all the other useful features that the tool offers. If your business is B2B, Pardot can be a great tool for email marketing along with the ability to create custom landing pages.
There are several others that offer landing pages along with email marketing, such as Marketo and iContact among others, but the ones mentioned above are the most comprehensive products out there.
The above tools also offer a lot of other great features for marketing automation apart from just landing pages.